NMG makes management changes to accelerate digital transformation
The Nation Media Group has announced a number of interim changes in its top management as it steps up efforts to accelerate digital transformation.
In the changes announced on November 3 by the Group’s Chief Executive Office Stephen Gitagama, management is working to restructure its business operations and have at least 50 percent of its revenue generated from its digital products by 2027.
The changes come at the back of tough economic times and changing audience partners that have necessitated shifts in various media houses.
According to the CEO, the changes are long overdue and necessary for the company’s continued growth as the largest media house in the region.
In new transformations, NMG will upscale the digital know-how of its workforce in a bid to match the audience’s needs.
Furthermore, the company is setting out to place consumers at the heart of its operations. The group chairman and former CEO Wilfred Kiboro said the group needs to match the global trends to avert a looming cloud of loss.
Seasoned journalist Joe Ageyo has been appointed to spearhead the changes as the Group Editorial Director. He will guide the newsroom in the transformation and integration of editorial operations.
Head of Broadcasting and Director for Transformation Monicah Ndungu, has been appointed Chief Operating Officer (COO), tasked with driving organisational transformation, taking charge of product strategy, and implementing all adapted strategies.
Gitagama also announced a new position, of Chief Commercial Officer (CCO), tasked with driving all commercial and customer-related activities across all platforms. As of now, the position is vacant.
Former Group’s Editor-in-Chief, Mutuma Mathiu has been tapped as the Group Consulting Editor (CE) to support Joe Ageyo on specific editorial projects.
Group Finance Director Richard Tobiko maintains the position but which has been renamed Chief Finance Officer (CFO) and his responsibilities will be to drive finance, production, procurement, distribution, legal, and security.
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